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Public Relation Executive

Public Relation Executive

We are looking for a PRSM Executive to achieve significant increases in brand awareness.  Reporting to the Senior Manager - Marketing, this role is based in South Jakarta, Indonesia. The primary focus is to plan publicity strategies and campaigns. This is a unique, exciting opportunity to influence minds and make a positive difference to ZALORA, and to your career.

Responsibilities :

  • Develop and implement strategic PR programs to achieve significant increases in brand awareness
  • Identify key media outlets
  • Cultivate relationships with key business and lifestyle journalists
  • Pitch stories to both national and local media. Achieve highest visibility for in print, broadcast, TV and online media outlets
  • Identify media trends, news cycles and spin opportunities
  • Analyze and measure results of PR programs
  • Excellent in communications skill and event management


  • Education at least Bachelor Degree in communication
  • Minimum 2 years relevant experience in public relations and communications
  • Strong network of B2B, national business and trade media contacts
  • Have experience for handle PR events, Press Conferece, Media Day, and Media Visit
  • Established relationships with general business, consumer and entertainment trade press/analyst/blogger communities
  • Proven successes in both traditional and interactive PR channels
  • Good relationship with the media
  • A strong-sense of teamwork and ability to both manage AND execute programs
  • Knowledge of international publications and opportunities is a plus
  • Excellent written and oral communication skills
  • Solid writing skills
  • Well organized and detail oriented
  • Have account/project management skill & can work under pressures.

The ZALORA Story

ZALORA exists for the millions of fashion consumers in Asia seeking a shopping experience focused on their unique styles, trends and fit. As Asia’s leading online fashion destination, ZALORA was founded in 2012 and has a presence in Singapore, Indonesia, Malaysia & Brunei, the Philippines, Hong Kong and Taiwan. ZALORA’s localised sites offer an extensive collection of top international and local brands as well as our own in-house labels across apparel, shoes and accessories for men and women. ZALORA is part of Global Fashion Group, the world's leader in online fashion for emerging markets. 

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group.

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